I defined 2 types of copies for myself: Informational and inspirational copies. Both have a different purpose and hence need a different...

Go out and do stuff. You have to make experiences to be able to write about them. Stories and learnings can be brought to paper by us,...

Copywriting is much more than marketing texts. It is about: - learning to express yourself - training your ability to listen - finding...

Beitrags-Ideen und Insights kommen meist, wenn man sie nicht gebrauchen kann. - Beim Supermarkteinkauf - Auf der Fahrradtour - Im...

Don't force yourself. It doesn't work. I realized this for myself: When I sit down intending to write an article, I usually struggle for...

Are you struggling to create LinkedIn content for yourself? There are 2 ways how I do it and which could work for you too: 1. Physical...

I realized that through one of my recent LinkedIn posts. It reached 1.000s of people in just a few days. Why? Not because of super unique...